Industry News

Plugging In: Must-Have WordPress Extras for Business Websites

As a business owner operating via a WordPress-based website, it’s important to leverage all the tools the amazing platform has to offer in order to maintain a competitive edge and keep your products and services relevant and noticed in the burgeoning world of online commerce. Indeed, the business that fails […]

Smart Selling: Tips for Creating a Successful E-Commerce Site

You’ve come up with the perfect products. You have a tremendous brick-and-mortar storefront. Your customers are extremely loyal and have helped increase your exposure and brand awareness through solid word of mouth. And now, you’re ready to take your wares into the virtual world by launching your first e-commerce site.

Unfortunately, […]

Under Attack: Why WordPress Sites Are So Popular with Hackers

30,000. That’s how many websites tech security experts and analyze estimate are hacked every single day, a staggering number even when you consider there are some 644 million active sites operating at any one time. And given these statistics, it’s little wonder why website security is such a booming business […]

Current Affair: The Importance of Keeping Your WordPress Site Updated

For anyone who owns—or has ever owned—a smartphone, tablet, desktop or laptop computer, the mantra that is constantly hammered into us is “update, update, update.” Why? Simply put, the software and hardware we use every day and depend on like never before is constantly in a state of flux, with […]

Stay Sharp: Keeping Your Small Business Fresh in a Digital Landscape

There was a time in the not-so-distant-past when having a brick-and-mortar storefront and good word-of-mouth recommendations were all you needed to run a viable and successful small business. But unfortunately for the nostalgic among us, those days are quickly waning. Today’s most effective businesses leverage, to a great degree, technology […]

Getting the Message: More Tips for Achieving Inbox Zero

It’s an ideal we all should—or at least want to—strive to reach: inbox zero. Indeed, the very idea conjures an edenic work existence where we take a rigorous approach to email management aimed at keeping the inbox empty—or almost empty—at all times. The purpose of reaching such a goal is […]

Video Rules: Getting Started With the New Facebook Live

There was a time when live-streaming video around the globe was reserved for mega-corporations and celebrities. But now social media giant Facebook has put this exciting tool into the hands of anyone and everyone via their site, giving users the ability to broadcast videos to a worldwide audience with a […]

Going Viral: How to Get Your Social Media Voice into the Mainstream

It should come as no great surprise that social media posts are a fantastic resource for anyone actively operating in the virtual world. Whether you’re a media-conscious blogger, marketing maven for a non-profit cause or a new or established e-tailer, having your content feed into multiple social media platforms is […]

Buying Power: What’s to Come in Online Financial Services

There was time when nobody would dream that it was possible to take a picture of a check and deposit it into a banking account. Or use a fingerprint to check out at the grocery store. Or even that a computer could track our purchases and alert us to the […]